The movement, Homosexual Integration and Liberation in Chile, has launched an aggressive ad campaign on buses and billboards in the Chilean capital of Santiago in order to spread the idea that homosexual behavior is natural and to promote same-sex unions.

The campaign is expected to last one month and is being sponsored by the Dutch Embassy.

Homosexual activists intend to place ads on 40 public buses in Santiago that feature photos of gay couples embracing, along with phrases urging equality for homosexuals.

The promoters of the campaign said they hope to pressure the government into passing laws that “solve problems shared by all couples, whether heterosexual or homosexual.”

They claimed that the country’s bicentennial is the appropriate time to implement such changes.  “Chile has changed, there is more freedom, and this campaign symbolizes that for the sexual diversity movement,” they asserted.