Jun 26, 2015
The movie "Ted" took the movie business by surprise back in 2012, when the silly comedy about a grown man named Johnny played by Mark Wahlberg, who still lives with the teddy bear, Ted, he had as a child. The reason why he kept the childhood memento is because Ted magically came to life one Christmas and became Johnny's best friend (aka "Thunder Buddy") for life.
That movie, co-written and directed by Seth MacFarlane of "Family Guy" fame in his live-action filmmaking debut (and co-starring MacFarlane as the voice of Ted), made $218 million in the US alone and a total of $550 million worldwide. That success was almost inexplicable, as the movie largely consisted of Johnny and Ted getting into one debauched situation after another, involving drugs, sex, hookers, car chases and more, all shown through the prism of a completely stupid movie that had some laughs in it but very little plot to string them together.
But with so much money made by the original, it was inevitable there would be a sequel. The TV commercials and trailers for "Ted 2" seemed to go in a completely strange and wrong direction: the story is about Ted having to prove his personhood in order to have the right to stay married to his human wife and to adopt children. If he can't prove he's the same as a human mentally and emotionally, he will be regarded merely as property and will even lose his job as a grocery store cashier.
Thus, the ads for "Ted 2" have featured Ted in a buttoned-up suit, sitting in a courtroom rather than having anarchic fun with Johnny all across Boston. The ads gave the movie a self-serious tone, and seemed to also be a ham-fisted allegory for the battle over gay marriage rights.