Mar 8, 2011
Okay, I admit it. I have Bieber Fever. I caught it from my preteen daughter after I took her to see “Never Say Never.” It’s a low grade fever, though I’m thinking of starting a men’s support group. It’s not his music (which is decent), it’s his potential as an accidental evangelist of millions of preteens that has me excited about him. Did I say millions? I meant tens-of-millions.
I’ve been in youth ministry for 13 years and I’ve never seen a craze sweep through teen culture like the one this kid has started. I simply mentioned his name during a talk at a recent junior high rally. I’ll never do that again. The 60/40 split of ecstatic cheers verses infuriated “off with his head” screams was literally deafening. It took some time to regain control of the room.
No one is neutral in the world of preteens. They love or hate him with a strange obsession. Perhaps the obsession is because preteens feel that he alone represents them in the realm of the famous. And perhaps their feelings run so high because this generation seems to think that realm is all that matters—though that’s a cultural tragedy for another article. But whatever the reason, preteens are obsessed. His video for “Baby” is the most viewed Youtube clip of all time, with 471,280,334 hits as of last week. It’s steadily climbing toward a billion.
Given the potential impact this kid can have on countless young souls, I breathed a sigh of relief after seeing “Never Say Never.” Thank God, he’s on “our side” for now. Bieber isn’t trying to evangelize. He’s just a good Christian kid who is trying to be himself, and his movie sends some messages that teens need to hear.